That’s important because fan loyalty correlates very highly with broadcast viewership, merchandise purchase, and ticket revenue.
Chicago Bulls NBA $3B 17.
Christian Yelich, Milwaukee Brewers 12.
Max Scherzer, Washington Nationals 8.

design your own jersey Acuña Jr., Atlanta Braves 11.
27 in Stone Canyon Golf Club in Oro Valley, Ariz.
7 CBS • Super Bowl LVI SoFi Stadium Los Angeles Feb.
Anthony Rizzo, Chicago Cubs 14.
No social media slacker, Twitter during Super Bowl 50 Cyber Monday Baseball Jerseys some 27 million tweets from pre-game to post-game, which were viewed 4 billion times worldwide.
Aaron Judge, New York Yankees 3.

Philadelphia Eagles NFL $3B 24.
Lionel Messi $104 million $72 million 432 million Soccer 4.
One begets the other.
Roger Federer $106 million $6 million salary winnings $100 million endorsements Tennis 2.
Lionel Messi $104 million $72 million 432 million Soccer 4.

Quibi, short for quick bites, raised $1 billion from investors.
The three-year deal will pay Satoransky $30 million over the next three seasons.
Kris Bryant, Chicago Cubs 16.
Kris Bryant, Chicago Cubs 16.

4 • Super Bowl LIX TBD Feb.
Bayern Munich soccer $3B 25.

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